Internet Economy
	New Rules for the New Economy: 10 Radical Strategies for a Connected World, by Kevin Kelly, $15.95, Hardcover - 179 pages (November 1998), Viking Pr; ISBN: 0670881112. A staple book followed its debut article in Wired back in the heyday in1998. Was absorbed and appreciated by all for its foresight. Certainly influenced many who have since written books that have led this knowledge to be common among e-commerce industry vets. AuthorĖs web site: http://www.well.com/user/kk/
	Net.Gain: Expanding Markets Through Virtual Communities, John Hagel and Arthur Armstrong, Harvard Business School Press, 1997. ISBN: 0-87584-759-5. Price: $19.95. A former leading book that took Silicon Valley by storm and certainly led to the development of many DotComs and their subsequent failures.  Demystifies the "increasing returns" business model used by AOL, Amazon.com, Motley Fool, Microsoft, and many others. Somehow after reading this, we feel like we're much smarter today than in 1997.